Todd Taylor, 50, is entering his twelfth year with Pacers Sports & Entertainment, as the organization’s President and Chief Commercial Officer. In his role, Taylor oversees all aspects of PS&E’s sales and marketing initiatives, including ticket sales, corporate partnerships, broadcast, game operations, analytics, promotions, branding, advertising and interactive marketing. In addition to his sales and marketing duties, Taylor has oversight of Pacers Gaming (NBA2K) and business operations of the Indiana Fever (WNBA) and Fort Wayne Mad Ants (G League).
Prior to joining PS&E, Taylor was the Executive Vice President of Ticket Sales and Marketing for the Texas Rangers. During his time in Texas, he was responsible for all facets of the Rangers ticketing operations, including season, group, and individual ticket sales, suites sales and services, and oversight of the ticket office. He also led the marketing department and played a major role in the club’s branding initiatives.
From 2006 to 2010, Taylor served as Vice President, Consumer Marketing for the Milwaukee Brewers where he was responsible for all aspects of ticket sales and services, suite sales and services, consumer marketing, and branding for the Brewers. Building a fully integrated ticket sales and marketing team led to Milwaukee drawing over three million fans in both 2008 and 2009, including a then franchise record total of 3,068,458 in 2008.
Prior to arriving in Milwaukee, Taylor was Vice President of Ticket Sales and Service for the Portland Trail Blazers from 2004-06, where he led the NBA club’s ticketing and retail operations. He spent the previous seven years from 1998-2004 with the Columbus Blue Jackets of the National Hockey League as Senior Account Executive, Director of Ticket Sales, and Vice President of Ticket Sales. In Columbus, he is credited with inventing the “Stock Split” and “Stock Split Vesting” programs, which helped the Blue Jackets record 102 sellout crowds, including 58 consecutive, and play to 97% capacity from 2000-04.
In 2011, Taylor was named to the SportsBusiness Journal’s “Forty Under 40” list which identifies and recognizes the most influential sports executives under the age of 40.
Taylor is a native of Sidney, Ohio and a 1995 graduate of The Ohio State University. Todd and his wife Jennifer live in Westfield and have three children, daughter Brynn and sons Keenan and Ian.
WELCOME REMARKS – Governor Holcomb09:00 AM
PANEL – Sports Betting & DFS09:20 AM
PANEL: How Connected Fitness Became the New Obsession10:20 AM
PANEL: Data Analysis and Athlete Development11:30 AM
LUNCH & NETWORKING12:30 PM
Fireside Chat #11:30 PM
PANEL: Sports Media02:15 PM
PANEL: NIL/Creator Economy03:10 PM
PANEL: How Esports & Gaming became a billion dollar industry04:00 PM
PANEL: Fan Engagement04:55 PM
Fireside Chat #205:45 PM
Drinks/Food @ NCAA06.30 PM
PANEL: VC PANAL09:00 AM
Techstars Sports Demo Day10:00 AM
LUNCH & NETWORKING11:45 AM
PANEL: Pro athletes transitioning as Investors/Operators1:00 PM
Fireside Chat02:00 PM
PANEL: Pro Sports Franchises Innovating around Technology03:10 PM
PANEL: NFTs & Digital Collectables04:10 PM
KEYNOTE: Lemon Perfect founder story05:20 PM
FOOD & DRINKS07:00 PM
An award-winning thought leader, journalist, speaker and digital consultant, Jeramie McPeek has more than two decades of experience telling stories and achieving business objectives through traditional print, online, social and mobile channels. McPeek spent 24 years with the Phoenix Suns, most recently as VP of Digital & Brand Strategy, before leaving to launch his own business in October 2016. Since starting his new venture, Jeramie McPeek Communications, he has worked with the Houston Super Bowl Host Committee, the NBA, WNBA, NWSL, WPSL, XFL, the PlayStation Fiesta Bowl, mobile app developer YinzCam, and Talking Stick Resort Arena, to name just a few of his clients. A graduate of Arizona State University’s Walter Cronkite School of Journalism, McPeek previously worked on social media campaigns for the Arizona Super Bowl, the NFL Players Association and the Pope’s visit to the U.S. in 2015, and has had more than a thousand articles published in national magazines over the past 20 years. Named one of America’s top 30 online sports marketers in 2014, Jeramie owns two Rocky Mountain Emmy Awards and has been a featured or keynote speaker at more than 40 digital and communications conferences in seven countries.