fbpx

Julian Duncan

Biography

Julian Duncan joined the Jaguars leadership team in 2018 as Chief Marketing Officer. He is responsible for leading the strategic and creative development of all marketing, branding, digital, experiential, and promotional strategies for the Jacksonville Jaguars.

Duncan brought more than a decade of brand management and marketing leadership experience with globally recognized sports brands, Nike and Under Armour. Throughout his journey in the sports apparel industry, he crafted marketing strategies and drove execution at the global level, elevating performance and lifestyle products across a myriad of sports categories. He has led partnerships with global sport and cultural icons including LeBron James, Stephen Curry, Serena Williams, and Dwayne “The Rock” Johnson.

Duncan has a specific passion for catalysing increased minority participation in the marketing field and currently pursues this via his role on the advisory board of the Marcus Graham Project.

REGISTRATION

08:15 AM

MAINSTAGE KEYNOTE SPEAKER (& MODERATOR)

09:00 AM

NETWORKING BREAK – ATRIUM

9:45 AM

THE STORIES OF THE FOUNDERS BEHIND THE WORLD’S LEADING SPORTSTECH

10:25 AM

WHERE IS THE VC MONEY FLOWING INTO AND WHERE WILL THE NEXT SPORTS ‘UNICORN’ COME FROM?

11:10 AM

LUNCH – ATRIUM

12:00 PM

JULIAN DUNCAN: ‘CHAMPIONING INCLUSIVITY TO DRIVE INNOVATION’

01:00 PM

SPORTSTECH KEYNOTE SPEAKER (& MODERATOR)

01:50 PM

THE STARTUP COMPETITION FINAL

03:20 PM

MAINSTAGE KEYNOTE SPEAKER (& MODERATOR)

04:00 PM

WRAP UP & CLOSING PARTY – ATRIUM – BAR OPEN

05:00 PM

IS PAYMENT FOR PREMIUM CONTENT THE FUTURE FOR SUSTAINABLE MEDIA COMPANIES?

10:25 AM

DRIVING CONNECTED FAN EXPERIENCES THROUGH IMMERSIVE MEDIA

11:10 AM

LUNCH – ATRIUM

12:00 PM

SOCIAL MEDIA PLATFORMS AND SEARCH ENGINES: ARE THEY DISTRIBUTORS, MARKETING TOOLS OR BOTH?

01:50 PM

KEYNOTE TBA

02:35 PM

KIM SKILDUM-REID: DISRUPTIVE SPONSORSHIP – LIKE DISRUPTIVE MARKETING, ONLY BETTER

10:25 AM

MEASURING SPONSORSHIP ROI IN A DIGITAL AGE – THE PROVEN PATHS TO SUCCESS

11:10 AM

LUNCH – ATRIUM

12:00 PM

HOW CAN BRANDS ACHIEVE THE MOST IMPACTFUL, CROSS-FUNCTIONAL SPONSORSHIPS?

01:50 PM

BUILDING AN ECO-SYSTEM OF PARTNERSHIPS FOR THE FAN. HOW WILL THIS EVOLVE?

02:35 PM

NEW AGE SOCIAL: HOW TO CAPTIVATE & CONVERT THE ‘AT-HOME FAN’

10:25 AM

HOW ESPORTS IS ‘CHANGING THE GAME’ AROUND FAN ENGAGEMENT

11:10 AM

LUNCH – ATRIUM

12:00 PM

FORMULA 1: THE RACE FOR BRAND REINVENTION THROUGH DIGITAL MEDIA

01:50 PM

VICTOR CUI: ‘DRIVING A CHALLENGER BRAND THROUGH FAN ENGAGEMENT’

02:35 PM