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Jeramie McPeek

Twitter: @Jeramie

Biography

An award-winning thought leader, journalist, speaker and digital consultant, Jeramie McPeek has more than two decades of experience telling stories and achieving business objectives through traditional print, online, social and mobile channels.



McPeek spent 24 years with the Phoenix Suns, most recently as VP of Digital & Brand Strategy, before leaving to launch his own business in October 2016. Since starting his new venture, Jeramie McPeek Communications, he has worked with the Houston Super Bowl Host Committee, the NBA, WNBA, NWSL, WPSL, XFL, the PlayStation Fiesta Bowl, mobile app developer YinzCam, and Talking Stick Resort Arena, to name just a few of his clients.



A graduate of Arizona State University’s Walter Cronkite School of Journalism, McPeek previously worked on social media campaigns for the Arizona Super Bowl, the NFL Players Association and the Pope’s visit to the U.S. in 2015, and has had more than a thousand articles published in national magazines over the past 20 years.

 Named one of America’s top 30 online sports marketers in 2014, Jeramie owns two Rocky Mountain Emmy Awards and has been a featured or keynote speaker at more than 40 digital and communications conferences in seven countries.

REGISTRATION

08:15 AM

HEIDI BROWNING: ‘HOW THE NHL IS PREPARING FOR THE NEXT GENERATIONAL DISRUPTION’

09:00 AM

NETWORKING BREAK – ATRIUM

9:45 AM

THE STORIES OF THE FOUNDERS BEHIND THE WORLD’S LEADING SPORTSTECH

10:25 AM

WHERE IS THE VC MONEY FLOWING INTO AND WHERE WILL THE NEXT SPORTS ‘UNICORN’ COME FROM?

11:10 AM

LUNCH – ATRIUM

12:00 PM

JULIAN DUNCAN: ‘CHAMPIONING INCLUSIVITY TO DRIVE INNOVATION’

01:00 PM

MIKE DOWNEY: ‘MICROSOFT & CLOUD9 – A PARTNERSHIP DISRUPTING THE ESPORTS INDUSTRY’

01:50 PM

THE STARTUP COMPETITION FINAL

03:20 PM

SWAN SIT: ‘DRIVING REVENUE THROUGH DIGITAL’

04:00 PM

WRAP UP & CLOSING PARTY – ATRIUM – BAR OPEN

05:00 PM

ALEXANDRA WILLIS: THE KEY ROLE DATA PLAYS IN CREATING ENGAGING CONTENT & GROWING REVENUES

10:25 AM

RISE OF OTT: WHAT’S GOOD FOR THE FAN IN BROADCASTING

11:10 AM

LUNCH – ATRIUM

12:00 PM

THE FUTURE ROLE OF SOCIAL MEDIA IN SPORTS STREAMING

01:50 PM

HOW BLEACHER REPORT ARE ENGAGING A NEW GENERATION OF FANS THROUGH THOUGHTFUL ANALYSIS & PARODY VIDEO

02:35 PM

KIM SKILDUM-REID: DISRUPTIVE SPONSORSHIP – LIKE DISRUPTIVE MARKETING, ONLY BETTER

10:25 AM

THE POWER OF ATHLETE-RELATED INFLUENCE WITHIN SPONSORSHIP AND THE KEY CONSIDERATIONS AT PLAY

11:10 AM

LUNCH – ATRIUM

12:00 PM

HOW CAN BRANDS ACHIEVE THE MOST IMPACTFUL, CROSS-FUNCTIONAL SPONSORSHIPS?

01:50 PM

ESPORTS: THE MARKET OF THE FUTURE FOR BRANDS

02:35 PM

NEW AGE SOCIAL: HOW TO CAPTIVATE & CONVERT THE ‘AT-HOME FAN’

10:25 AM

HOW ESPORTS IS ‘CHANGING THE GAME’ AROUND FAN ENGAGEMENT

11:10 AM

LUNCH – ATRIUM

12:00 PM

FORMULA 1: THE RACE FOR BRAND REINVENTION THROUGH DIGITAL MEDIA

01:50 PM

KEYNOTE FIRESIDE TBA

02:35 PM